Tuesday Ten: Kyle Bruce


Oh, Foot-ball

Oh, Foot-ball

There’s always col-lege foot-ball.

It’s only two weeks away! 


Sorry to hurt your ears with that song from Annie, but I am chomping at the bit. That makes this week’s Tuesday Ten episode all the more fun. Join me on Tuesday, August 11, when I’ll be joined by Kyle Bruce, Assistant Sports Information Director at Eastern Washington University. We’ll be discussing Eastern Washington’s season opener versus Sam Houston State on August 23. It will be broadcast live by ESPN’s family of networks. Kyle’s specialty lies in his creativity and innovation. He speaks the language of the EWU students and fans. And, maybe, just maybe, we’ll get in a little bit of soccer talk too. 


In his second year as the Assistant Sports Information Director at Eastern Washington, Kyle Bruce serves as the primary contact for EWU’s volleyball, women’s basketball, soccer, golf and tennis programs. He is also responsible for crafting and implementing the department’s social media strategy across a broad range of platforms.

In his first year at EWU in 2013-14, Bruce spearheaded an innovative social media campaign involving the use of Snapchat, garnering a 2014 SoMe Award in the “E.T. Phone Home” category.

Prior to joining Eastern, Bruce served as a graduate assistant in the athletic media relations office at University of the Pacific in Stockton, Calif., where he worked with the Tigers’ women’s basketball, water polo and swimming programs. While at Pacific, he implemented the first-ever live video broadcast of home aquatics events, streaming contests from Pacific’s home pool for the first time. He also traveled with the Tigers’ women’s basketball team to both the 2012 and 2013 Big West Tournaments in Anaheim, Calif., where he handled all of the team’s media responsibilities during the postseason tournaments. Bruce also served as the primary statistician at all of Pacific’s home basketball and volleyball contests.

In March of 2013, Bruce volunteered at the Second and Third Rounds of the NCAA Men’s Basketball Championship in San Jose, Calif., serving as a locker room quote taker and mini-cam steward, among other responsibilities.

Bruce served as an intern in the sports information department during his final two years of undergraduate study at Western Oregon University in Monmouth, Ore., working primarily with women’s basketball and softball. While at WOU, he created the department’s Facebook and Twitter pages, giving the Wolves their first-ever online presence outside of the deparment’s official website.

Bruce received his bachelor’s degree in business administration with a minor in sport management from WOU in June of 2011, graduating summa cum laude. He received his master’s degree in sport management from Pacific in December of 2013.

Bruce currently resides in Cheney and enjoys spending time with family and friends, eating Mexican food, reading the occassional book and cheering on Liverpool FC. He is currently a member of the College Sports Information Directors of America (CoSIDA).

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You can watch Tuesday Ten right here (remember to bookmark or favorite it) OR join the conversation on Google+:



Kyle and EWU Eagles

  • Twitter: @_KyleBruce


CadChica Sports

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Tuesday Ten: Me

Event banner 6-24-14Tuesday Ten is a quick 10-minute chat with leaders and up-and-comers in the world of sports in: media/broadcasting, business/marketing, social media and more. 


Tonight’s show was a bit of a twist. My friend, Tariq Ahmad, called it the Google+ version of a Reddit AMA (Ask Me Anything). I allowed you, the viewers, to Ask Me (Almost) Anything via Google+. I wasn’t sure how well this would work. Or, if I would even get any questions. But, the audience came through in a big way. So much so that the show ran long. 17 minutes. GASP! I tried to keep it to 10 minutes for Tuesday Ten, but the audience wasn’t having any of that.

With questions ranging from where my sport passion comes from to the athlete I’d want to interview most to my favorite vacation spot, it was a fun yet challenging show. I make a far better host than I do a guest. So, for me, the focus shouldn’t ever be on me. I want this show to shine a spotlight on others. Bring their voice to the conversations in sports, social media, on Google+, on Twitter. That’s the focus. But, if people don’t know me, or connect with me, they might not want to tune in to the show. This was a show I knew I’d have to do at some point. 


I embraced the challenge and hopefully succeeded. But, I couldn’t do it without the help of the audience. The audience is what make any show. Their questions, comments and encouragement (both public & private) was extremely encouraging. If you missed the live conversation, you can see it on the Google+ Events page here. My thanks to:


  • 0:51 – The basis for this show
  • 1:45 – My passion for sports (Question 1 from Debi Davis & also Heather Kraafter)
  • 3:05 – Five favorite sports (Q2 from Debi Davis) …Side note: Not sure how I forgot about college basketball, but it’s in my top 5.
  • 3:45 – Follow non-team sports (Q3 from Debi Davis)
  • 4:02 – Being in charge of sports league…which one? (Question from Derrick Docket)
  • 4:56 – Highlighting a question to be answered later in the show
  • 5:13 – My mentors/role models (Question from John Martin)
  • 6:32 – Preferred social media channel (Question from Krishna De)
  • 7:36 – My favorite SM management tool (Q2 from Krishna De)
  • 8:18 – What team would I root for if I was stranded on a desert island? (Question from Heather Kraafter)
  • 9:06 – Sports I played as a child (Question from Sherrill Duce)
  • 9:32 – Sports in HS/College (Q2 from Sherrill Duce)
  • 9:44 – Football my favorite sport? (Q3 from Sherrill Duce)
  • 9:57 – Favorite color (Q4 from Sherrill Duce)
  • 10:22 – Happiest moment of my life (Q5 from Sherrill Duce)
  • 10:59 – Where do I want to vacation? (Q6 from Sherrill Duce)
  • 11:06 – What do I want to be remembered for? (Q7 from Sherrill Duce)
  • 11:28 – Any athlete or team I’d like to do social media for and why? (Question from Bob McKamey)
  • 12:45 – What’s wrong with cheerleaders? (Question from Debi Davis)
  • 13:10 – The Closer: Great question from William King on which athlete I’d like to interview (with a side question on the World Cup from Chris Syme)

Thanks for tuning in



Stay connected with me on these channels. Twitter is mostly for sports. Everything else is for…everything. 


Still finalizing plans for next week’s Tuesday Ten. Tune in at the same time, same Chica-location on Google+.

To stay in the loop on all of the latest Tuesday Ten shows, SUBSCRIBE to my YouTube channel here 


CadChica Sports

Google+ Hangouts are only going to grow in 2014. Learn from the master, Ronnie Bincer, and his Hangout Mastery group – join through my affiliate link.

Tuesday Ten: Joe Scott

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Tuesday Ten is a quick 10-minute chat with leaders and up-and-comers in the world of sports. Last night, I was joined on the show by Social Media Strategist and Brand Developer, Joe Scott. 


Joe Scott has been in and around the web industry for over 13 years. This has given him tremendous experience in many different aspects of the business. Over the past 6 years he has worked extensively on digital branding efforts of pro sports teams, athletes, reality tv stars, corporations and so on. Creating and executing strategies for very high need clients has given Joe tremendous skills and confidence in the ever-changing world of social media.

Joe is a skilled Social Media Strategist and Brand Developer that has worked with such clients as the Dallas CowboysTennessee TitansArizona CardinalsNike Football, Greg Jennings, Larry Fitzgerald, CJ Wilson, Lance Briggs and the Harlem Globetrotters to name a few.


  • :56 – Intro to Joe Scott
  • 1:38 – What is a Social Media Strategist/Brand Developer?
  • 2:36 – How did Joe start working with high-profile clients?
  • 3:49 – To be successful, think like a fan
  • 4:55 – The challenges of working with high-profile clients (education part of the equation)
  • 6:36 – Deciding which platforms to use for his clients (more than Facebook and Twitter?)
  • 8:31 – The actual process of developing a brand


The strategy and development required in sports-social media goes beyond just today for athletes. An athlete’s career is short-lived. Maybe a select few last a decade or more in their sport, but the majority do not. In every thing they do, they must be cognizant of planning for their future. And, that’s part of what Joe and his team at The Social Crew bring to the table. They help them plan beyond the now.

My thanks to Joe for coming on Tuesday Ten. Be sure to connect with Joe:

Coming Up

>>> No show next week, Tuesday, May 27th. Join me for the next Tuesday Ten show on Tuesday, June 3rd. <<<

To stay in the loop on all of the latest Tuesday Ten shows, SUBSCRIBE to my YouTube channel here

CadChica Sports

Google+ Hangouts are only going to grow in 2014. Learn from the Master, Ronnie Bincer, and his Hangout Mastery group – join through my affiliate link.

Tuesday Ten: Russ Cohen

Add text

 What is Tuesday Ten?

Tuesday Ten is a quick 10-minute chat with leaders and up-and-comers in the world of sports. On Tuesday, May 13, I was  honored to have sportswriter, author and radio host Russ Cohen joining me on the show. 

  • Russ Cohen is an accomplished writer for www.sportsology.info and radio host for the Sportsology Radio Network and covers multiple sports including writing specifically about the New York Rangers and Philadelphia Flyers. He has numerous articles published on NHL.com and other team websites as well as Slam, CSNPhilly.com and FoxSports.com. Some of his articles have appeared in Canadian Sports Collector, Goalie News, New England Hockey Journal, The Hockey News, Beckett Hockey, Blueshirt Bulletin, NHL Publications and he has a monthly column in Center Ice Magazine that is distributed to every amateur hockey rink in Pennsylvania. Russ has been asked to be a guest on several radio shows as a respected and valued expert on sports and has extensive AM radio experience including Hockey Prospect Radio on NHL Network Radio for the last 8 years, plus TSN 1050 and Sportstalkny WLIE 540 AM. He also contributes to the Cardboard Connection radio show every week including road shows. His articles have been syndicated in newspapers across the country in Metro and the Bucks County Courier Times. His first book 100 Ranger Greats was released in 2009 anStrike Three” a baseball book was released in April 2010. His third book “The Winter Classic: the NHL’s Savior” was released in November 2012. “Baseball’s Best Rookies” was released October 2013 on Motivational Press. 100 Things New York Rangers Fans Should Know & Do Before They Die; Raider/Cohen (Triumph Books; scheduled for 2014) is my next book.

The Show

After connecting with Russ on Twitter, it was enjoyable to connect with him face-to-face via Google+ Hangout. Hockey, baseball, social media and more was on the agenda tonight. And, we squeezed it all into 10 minutes. Here are the highlights:

  • 1:16 – Introduction to Russ Cohen
  • 2:23 – Keys to the success of this year’s Stanley Cup Playoffs
  • 3:08 – Russ discusses the genesis of his book “The Winter Classic – The NHL’s Savior”
  • 4:41 – Switching gears: Learning about Mike Trout and other MLB rookies in “Baseball’s Best Rookies”
  • 5:24 – A few of Russ’ favorite teams
  • 6:36 – Utilizing social media to help build Sportsology and connect with fans

And yes, my #PredictionsDoomedToFail jinx was passed on to Russ tonight as he made his prediction for Game 7 between the Pittsburgh Penguins and New York Rangers (8:45 mark). Sorry, Russ.


Coming Up

Join me next Tuesday, May 20, at the regular time (5pm PT/8pm ET) when I’ll be joined by Social Media Strategist, Joe Scott. Joe works with some high profile clients, including the Arizona Cardinals’ Larry Fitzgerald.

To stay in the loop on all of the latest Tuesday Ten shows, SUBSCRIBE to my YouTube channel here

CadChica Sports

Google+ Hangouts are only going to grow in 2014. Learn from the Master, Ronnie Bincer, and his Hangout Mastery group – join through my affiliate link.

Tuesday Ten: Mark J Burns

I like writing about social media. It’s such a huge part of the industry now whether it’s from the brand, league, fan or team side. – Mark J. Burns

Tuesday Ten 3-18

Shining the spotlight.

The premise to Tuesday Ten is a quick chat with leaders & up-and-comers in the world of sports. The freedom that the show on Google+ affords me is in bringing the “up-and-comers” into the spotlight. Last night featured one of those stars.

I “met” Mark on Twitter almost two years ago, I believe. He seemed like a young go-getter. As I’ve watched his tweets and read his articles, I’ve been able to see his growth as a writer, as a connector/networker and a definite go-to resource for those looking to make it in the business of sports. And he does all of this while balancing law school.

I’m still not sure how he does everything he does. But, when I started this show, I knew Mark was someone who I wanted to introduce to you.

My thanks to Mark Burns for joining me on the show. Please connect with Mark. He’s a great connector of people and for those young in the sports biz, a definite asset to your network.

Twitter: @markjburns88

LinkedIn: Mark J Burns

Tune in next Tuesday, March 25th when my guest will be Paola Boivin of The Arizona Republic.


** SUBSCRIBE ** to my YouTube channel to stay in the loop on all of the latest Tuesday Ten shows here.


CadChica Sports

Google+ Hangouts are only going to grow in 2014. Learn from the Master, Ronnie Bincer, and his Hangout Mastery group – join through my affiliate link.

Tuesday Ten with CadChica Sports


On my list of professional goals for 2014, my #2 goal was to start a Vlog (video blog) or Google+ Hangout. Goals, for me, can sometimes go the way of my predictions. 

Doomed to fail. 

Thankfully, putting those goals down in my blog forces the perfectionist in me to actually achieve them. Starting today, I am putting my best foot forward and trying to make #2 a reality with the debut of Tuesday Ten with CadChica Sports – (Tuesday Ten is a quick Google+ Hangout chat talking social media-sports or sports biz with leaders in those industries. #SMsports #SportsBiz)

My thanks to Tariq Ahmad for being my first guest. I have not decided whether this will be a weekly thing or not. Ideally, it needs to be. Much will depend on finding guests to carve out 15 minutes out of their Tuesday evening. With practice, I’m sure I won’t look as foolish as I felt in the first episode. We’re our own worst critics sometimes, but that can force us to improve our efforts, right? 


CadChica Sports