Tweeting Support For Oklahoma

There are moments when working in sports social media that an event in the world makes you stop and take notice. In the past year alone, two news events (Sandy Hook Elementary shooting in CT, Boston Marathon bombing) have transcended sports and captured the social media consciousness. And today, in what might be the worst tornado disaster in history, we have Oklahoma.

Words escape me. The devastation is massive. The recovery will be equally massive. But they will need help. At times like these, its nice to see social media playing a bit part in that effort.

I do not know who is behind the Twitter account @TheOrangeCone. Sarcasm combined with knowledge and passion for the sport of racing, NASCAR in particular, Cone is definitely one to follow for me. Two simple tweets could have been enough for an account with over 33-thousand followers but it wasn’t.

One tweet can stir a community. Even a Twitter community:


How much money that one tweet generated matters not. What matters is that it prompts action. To be sure, Cone was not alone. Here are a few examples of how others in the sports Twitterverse got involved:


West Virginia’s baseball team was in Oklahoma for the Big 12 tournament.

Safety assured and not willing to sit idly by, the team came to serve:


A coach, not from Oklahoma, went full-bore in spawning Twitter-action himself:

Replies? YES!!


I’d like to end with two tweets as poignant reminders today. One of encouragement and one a sobering perspective:


How you can help:

Text REDCROSS to 90999 to donate $10 to the Red Cross

Online donation can be made to the Salvation Army:

Feed The Children online donations here

World Vision Disaster Relief Fund here

Social media resources via The White House here


CadChica Sports

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